CINCINNATI — Bengals star Ja'Marr Chase is trading orange and black for green and white as he takes Lucky the Leprechaun's place on limited-edition boxes of Lucky Charms coming out later this summer.
Chase joins fellow NFL receivers Justin Jefferson and Amon-Ra St. Brown as General Mills' "Cereal Training Camp" stars this year, with each player showing off one of their favorite touchdown celebrations on their favorite cereal box.
For Cincinnati's top wideout, teaming up with Lucky Charms was a no-brainer.
"Cereal always takes me back to my childhood, and Lucky Charms was one of my all-time favorites," Chase said in a release from General Mills. "The marshmallow charms were always the best part — well, maybe second best now that my 'Lucky Strut' is on the back of the box.”
Jefferson will hit the Griddy on his Cinnamon Toast Crunch boxes while St. Brown does his famed headstand touchdown celebration on his boxes of Honey Nut Cheerios. All three will also be featured on limited-edition Reese's Puffs boxes.
General Mills is also releasing a new Jettas Mix, Justin Jefferson's combo of Frosted Lemon Cheerios and Cinnamon Toast Crunch Strawberry, as part of the partnership.
All limited-edition boxes will be available at retailers nationwide beginning in August for $3.50.
