Butler County using I-75 to attract shoppers

Posted at 6:41 PM, May 09, 2017
and last updated 2017-05-10 05:23:07-04

WEST CHESTER TOWNSHIP, Ohio -- Butler County communities are using Interstate 75 to build businesses and bring in shoppers.

West Chester has a secret weapon in businesses with just one location in the area. One of those businesses, Duluth Trading Company, will have its grand opening Thursday. But they're already open for business.

It's the company's only store in Ohio. The next closest one is north of Indianapolis.

Duluth Trading chose West Chester because it's in the Interstate 75 corridor and because they are able to tell that a lot of people in the area buy their clothes, according to store manager Sean Benson.

Duluth Trading comes on the the heels of several other local first-to-market stores like Ikea, Top Golf and Main Event. West Chester has seen a lot of traffic on Union Centre Boulevard for customers seeking out those businesses.

Aaron Wiegand, the director of community development, said one attracts the other.

"We've found that when one specialty retailer like a Top Golf or Ikea finds their home, they tend to bring others with them," Wiegand said. "They're all looking for similar demographics, target market reach and geographic range."

But the landscape is competitive. Liberty Townshio now boasts the Liberty Center, and while it got a lot of fanfare, West Chester officials said they're still pushing the ball forward in a region that is very hot.

"We're happy to be a part of that large community that they're looking for," Wiegand said.