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Kroger shares plummet on weak Q4 sales, profits

Posted: 12:28 PM, Mar 07, 2019
Updated: 2019-03-07 17:28:31Z
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CINCINNATI (AP) — Shares of Kroger are falling sharply after the grocer's costly modernization plan dragged down profits during the fourth quarter.

The Cincinnati chain posted net income of $259 million, or 48 cents per share. That's down from last year's $854 million and per-share earnings were four cents short of Wall Street expectations, according to a survey by FactSet.

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Kroger shares fell more than 12 percent Thursday in the worst day of trading this year.

In 2018, Kroger initiated a three-year plan to increase digital sales, redesign stores and invest in popular store brands.

READ MORE: Kroger Co. debuts pay-by-phone option in Columbus

Kroger invested $3 billion last year and expects to at least match that this year.

But sales dropped 9.5 percent in the final three months of the year to $28.1 billion, which was also short of analyst projections.