If you are looking for a job, you might underestimate the impact of social media on the hiring process, but some said that would be a mistake.
"Nowadays, if you're going for an interview, you've been selected for an interview, the hiring manager has checked out your social media presence," Dana Glasgo, founder of Cincinnati Career Coach, said.
Glasgo has been coaching job seekers for over 20 years on how to land the right career. She said in the age of social media, though, there are some new rules to follow.
One is to make sure your LinkedIn profile is up to date, since that is where most hiring managers start to read about prospective employees. Glasgo recommends using a recent professional picture as your profile picture and making sure your resume matches your profile.
After that, Glasgo said, hiring managers will check out a person's Facebook, Twitter, Instagram or any other social media profile they might have. And people should be careful of what they post on these platforms.
"If it kind of gives me an uncomfortable feeling, I say let's get rid of it," Glasgow said.
For job seekers, like recent University of Cincinnati graduate Dominic DiStasio, these changes have made a difference in his job search.
"I had like a really grainy profile picture that was like a cropped photo with other people in it, because it was my only picture where I had like a suit on," DiStasio said of his LinkedIn profile.
But he changed his profile picture and updated his profile, and now he is hearing back from hiring managers and recruiters.
"Once recruiters started contacting me, I realized that it's definitely the best way to go," DiStasio said. "Especially during a pandemic, you can't go network in person."