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Don't burn your Nike gear - donate it, councilman says

Kaepernick ad has some destroying their shoes
Posted: 1:23 PM, Sep 04, 2018
Updated: 2018-09-04 23:24:54Z

CINCINNATI -- By now you’re well aware of the social media backlash Nike is facing after its decision to use Colin Kaepernick as the face of its latest advertising campaign.

Many fired up sports fans and critics are taking a match to their Nike gear in protest . Nike chose Kaepernick to promote the 30th anniversary of its "Just Do It" advertising campaign.

Last year, the former San Francisco 49er began kneeling during the National Anthem to raise awareness about police brutality against African-Americans and other racial injustices. Dozens of other players began joining him.

Levi's Stadium Sept. 12, 2016

On Tuesday, at least one Cincinnati City Councilman suggested to those burning Nike attire, to donate the clothing items instead.

In a tweet, P.G. Sittenfeld said anyone finding themselves uncomfortable in their Nike gear should drop off the items at Cincinnati City Hall. Sittenfeld said he, or one of his team members, would drop off the donated items to Cincinnati students.

Here are more organizations where you can drop off unwanted Nike gear to help out the less fortunate:

Kaepernick got rumors about the campaign swirling on Monday with this tweet: “Believe in something, even if it means sacrificing everything.”

Nike's campaign also features New York Giants wide receiver Odell Beckham Jr. and Shaquem Griffin, a rookie linebacker for the Seattle Seahawks whose left hand was amputated when he was a child.

CNN contributed to this report.