CINCINNATI — The scene has become as familiar as turkey and stuffing.
Crowds of people, their bellies full of Thanksgiving dinner, lined up for hours outside retail stores. Sometimes, at those stores that decide to stay open on Thanksgiving Day, those people have skipped dinner altogether to get the best deals on their holiday shopping.
They don't call it "Black Friday" for nothing.
But, as WCPO consumer reporter John Matarese has learned, sometimes the best deals don’t come on Black Friday or even at the store.
The key, John says, is knowing when certain items are at their lowest price point — and, depending on what you're looking to buy, that's not always the Friday after Thanksgiving.
Tune in to 9 On Your Side on Tuesday at 11 p.m. for John’s special report on some surprising ways to shop smart this holiday season and avoid — when possible — the Black Friday madness.