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Target $25 gift card offer: is it real?

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Just as Target was attempting to soothe angry customers with an offer of free credit monitoring, along comes another email guaranteed to confuse you.

E-Mail Offers Gift Card

Many people are receiving what appears to be a note of apology about the recent security breach from Target's CEO.

It's followed by a link to receive a $25  gift card if you come back to the store.
    
But a caution before you click: This one is not from Target. Rather, in the fine print you'll see it's from a company called "On Demand Research."

If you fill out a survey it links you to, you may receive a gift card.

While it is not a scam, the company has a number of complaints online from others who have attempted to collect similar gift cards.
    
 It is a New York-based marketing company with a C rating from the Better Business Bureau.

Credit Monitoring Offer is from Target

However, the Target e-mail offering free credit monitoring is really from Target. The store is offering a free year of monitoring, for customers at risk from the security breach.

  CLICK HERE to read more about that legitimate offer from the store.

Confused? What to do

To know if any e-mail is really from the retailer, look at the return address on the e-mail: it should include Target.com.

In addition, if a link is included, always hover your cursor over the link before clicking.  It should show Target.com in the URL address.

 If it does not, then it is typically not from Target.

Finally, you can call the store's customer service line and ask if it is really from them.  That way you stay safe and you don't waste your money.

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