Getty Images
Hide Caption

Cyber Monday: Expected to be bigger and better than ever

a a a a
Share this story

Cyber Monday is the hot online shopping date that traditionally falls on the Monday after Thanksgiving's Black Friday shopping frenzy.

This year it lands on December 2 and is expected to be bigger and better than ever.

Last year's Cyber Monday reached an all-time sales record -- 30 percent higher than sale results in 2011, according to IBM Digital Analytics.

IBM reported that 1 million e-commerce transactions were reached. Initial sale reports show online sales were estimated between $1.5 billion to the $2 billion range.

According to comScore, reported final e-commerce spending totals during the 2012 holiday season were at $42.3 billion. This amount was spent during the entire November to December holiday shopping season -- increasing by 14 percent of total sales from 2011.

Mobile shopping accounted for 18 percent of online shoppers in 2012. According to PayPal, there was a 193 percent increase in mobile shopping on Black Friday 2012 than in 2011. 

Last year, Cyber Monday surpassed sales on Black Friday. Why?

Social media and Pinterest.

According to a report from Adobe, sales generated for Cyber Monday via Facebook or Twitter accounted for 77 percent of all social referral sales. Pinterest saw a 105 percent increase in social referral sales from 2011 to 2012.

The most-frequented searched retailers on Cyber Monday included Walmart, Best Buy, Amazon, Sears and Target, according to CNN Money. Check with CyberMonday.com for a full listing of deals.

Most retailers won't release their Cyber Monday deals for 2013 until the date draws nearer, so mark your calendars!

Safety for Cyber Monday

Make sure you are buying from a trusted, secure site. "The first thing you want to do is look at the URL and make sure it says HTTPS," Natalie Severino, a security expert at Trend Micro, told ABC.

Don't click on URLs in emails. Emails claiming "Awesome Cyber Monday deals here!" are most likely scams. If a deal seems too good to be true, it probably is. 

If you're shopping on your phone or tablet, be sure to only enter credit card information through trusted sites. If using free WiFi, be mindful of using personal information. Try to only make purchases over a password-protected WiFi network.

Use different passwords. If you're signing up on sites for checkout, change up your word choice. ConsumerReports says this will make it more difficult for hackers to find a pattern and access all your information. 

Be sure that your antivirus software is up-to-date.

Use the latest version of your browser. Most browsers offer pop-up protection which will prevent you from accidentally clicking on a scam.

If possible, use a credit card instead of a debit card. Debit cards are directly linked to your bank account, giving thieves complete access. Credit cards typically have set limits and identity theft protection.

And remember to have fun!

Copyright 2013 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Print this article

Comments

Hmm... It looks like you’re not a WCPO Insider. or Subscribe now to contribute!

More Technology News
NASA's moon-orbiting robot crashes down
NASA's moon-orbiting robot crashes down

NASA's robotic moon explorer, LADEE, is no more. Flight controllers confirmed early Friday that the moon-orbiting spacecraft crashed into…

Tiny power plants hold promise for nuclear power
Tiny power plants hold promise for nuclear power

Small underground nuclear power plants that could be cheaper to build than their behemoth counterparts may herald the future for an energy…

‘Liking' a brand on Facebook means you can't sue
‘Liking' a brand on Facebook means you can't sue

If you click ‘Like’ on your favorite brands or companies on Facebook, you could be signing up for more than you bargained for.

Facebook to launch new location-sharing feature
Facebook to launch new location-sharing feature

Facebook users in the U.S. will soon be able to see which of their friends are in close proximity using a new feature the company is…

Bust a move! Local teen dances to end bullying
Bust a move! Local teen dances to end bullying

He takes the stage to spread his anti-bullying message. Who is Jeff Bullis? Meet the 19-year-old West Chester, Oh. teen who is using his…

Hacker attack? NKU Cyber Defense Team can help
Hacker attack? NKU Cyber Defense Team can help

The students bested teams from nine states--including the University of Louisville--in a recent competition. Organizers described the cyber…

Scammers using Netflix to steal from millions
Scammers using Netflix to steal from millions

A dangerous new phishing scam is targeting the sensitive information of millions of Netflix users.

No geeks here: Tri-Staters flock to learn coding
No geeks here: Tri-Staters flock to learn coding

If the first thing that comes to mind when thinking of a computer programmer is someone sitting alone in a room, pounding away at a keyboard…

Apps to know and reporter woes in digital review
Apps to know and reporter woes in digital review

Each week, we recap the stories and trends that made headlines in the digital world. Read on to see what you missed.  

Reaching out to communities in different ways
Reaching out to communities in different ways

This week one project looks to double funds for a local hip hop and youth arts center. The second seeks help to expand a café that the…