Petbrosia startup builds team, adds new products at its Cincinnati headquarters

Pet food startup raised $1.2 million to date

CINCINNATI - Keith Johnson is cranking up the revenue engine at Petbrosia LLC.

The two-year-old pet food company, which sells custom-blended products to meet the dietary needs of dogs and cats, recently upgraded its web site and added third-party pet treats to its product mix with the goal of boosting orders and cultivating regular customers.

“They’re making progress,” said Joel Ivers, vice president, entrepreneurial development for the Dayton Development Coalition. Ivers manages Dayton’s Entrepreneurial Signature Fund, which invested $200,000 in Petbrosia in the company’s first year.

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