Founder and CEO Brooke Griffin: "We are really trying to position the brand as not being a mommy blog at all and rather have people see it as a lifestyle brand more similar to a media company or online publication." (Photo courtesy: Skinny Mom)
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9 Q&A: Skinny Mom CEO shares 'the skinny' on popular lifestyle brand for health, fitness-minded moms

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CINCINNATI - Founder Brooke Griffin says she created the website because she saw a real need for an online resource focused on "healthy living for mom." Now she's positioning an entire brand as more than a mommy blog.


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