CINCINNATI -- Three months after Kroger stopped doubling coupons, Cincinnati-area Meijer stores are ending their double coupons this month.
A post from the store's Facebook account says they're ending double coupons Aug. 25 and shifting resources to mPerks digital coupons.
Meijer says it's expanding mPerks to include rewards for the pharmacy, and bigger discounts on other items.
The store will still accept coupons at face value.
Meijer eliminated double coupons in Michigan and other areas earlier this year.
Following Kroger Lead
Kroger announced the end of double coupons on Feb. 1 when it rolled out "new lower prices."
That announcement was not welcomed by coupon bloggers and "extreme couponing" shoppers.
However, Kroger said coupon use has fallen off dramatically the past five years after manufacturers and stores tightened their coupon policies and gave out fewer coupons for name brand items.
And with fewer people cutting coupons, Meijer is apparently agreeing with Kroger that eliminating doubles will not hurt business much. It does not appear to have dented Kroger's sales in 2013.
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